Joy of Soda

Dublin Core

Title

Joy of Soda

Description

Color ad for Pepsi Cola starring Ricky Martin, who is pictured joyfully holding a can of soda, with images of him singing in the background. Pepsi was the official sponsor of his 1999 Livin' La Vida Loca tour and the singer appeared in multiple Spanish language ads as part of the campaign.

Date

1998

Advertisement Item Type Metadata

Citation

“Joy of Soda,” Race & Ethnicity in Advertising | America in the 20th Century, accessed December 22, 2024, https://raceandethnicity.org/items/show/941.