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        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
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          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
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                <text>Hartman Road 2.0</text>
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          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
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                <text>The Hartman Road 2.0 Collection is one of the collections that make up the holdings of the Hartman Center for Sales, Advertising &amp; Marketing History at Duke University. The collection is a database of over 27,000 images of outdoor advertising dating from the 1920s through the 1990s. Work must be sought from the Hartman Center at Duke University.</text>
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    <name>Advertisement</name>
    <description/>
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        <name>Gender</name>
        <description>Gender represented in the advertisement</description>
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            <text>Mixed-Gender group</text>
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        </elementTextContainer>
      </element>
      <element elementId="55">
        <name>Glossary</name>
        <description>Glossary terms related to item</description>
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            <text>Billboard Poster</text>
          </elementText>
        </elementTextContainer>
      </element>
      <element elementId="56">
        <name>Life Phase</name>
        <description>Life phase represented in the advertisement</description>
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            <text>Adult</text>
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        </elementTextContainer>
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      <element elementId="57">
        <name>Organization</name>
        <description>Organization related to item</description>
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          <elementText elementTextId="9280">
            <text>Pan Am Airlines</text>
          </elementText>
        </elementTextContainer>
      </element>
      <element elementId="59">
        <name>Primary Groups</name>
        <description>Primary groups advertisement is related to</description>
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          <elementText elementTextId="9281">
            <text>Latinos/Latinas (Hispanics)</text>
          </elementText>
        </elementTextContainer>
      </element>
      <element elementId="60">
        <name>Primary Time Periods</name>
        <description>Primary time periods advertisement is related to</description>
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          <elementText elementTextId="9282">
            <text>Modern Civil Rights Era (1950-1970)</text>
          </elementText>
          <elementText elementTextId="9283">
            <text>Cold War Era (1945-1990)</text>
          </elementText>
          <elementText elementTextId="9284">
            <text>Vietnam War Era (1960-1975)</text>
          </elementText>
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      </element>
      <element elementId="61">
        <name>Product</name>
        <description>Product represented in the advertisement</description>
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          <elementText elementTextId="9285">
            <text>Airline</text>
          </elementText>
        </elementTextContainer>
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      <element elementId="62">
        <name>Race and Ethnic Markers</name>
        <description>Race and Ethnic Markers represented in the advertisment</description>
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            <text>Latinos/Latinas (Hispanics)</text>
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      <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
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        <element elementId="50">
          <name>Title</name>
          <description>A name given to the resource</description>
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            <elementText elementTextId="9269">
              <text>Go Latin</text>
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        </element>
        <element elementId="93">
          <name>Temporal Coverage</name>
          <description>Temporal characteristics of the resource.</description>
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            <elementText elementTextId="9270">
              <text>1960s</text>
            </elementText>
            <elementText elementTextId="9271">
              <text>Sixties</text>
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            <elementText elementTextId="9272">
              <text>The Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="9273">
              <text>Modern Civil Rights Era (1950-1970)</text>
            </elementText>
            <elementText elementTextId="9274">
              <text>Vietnam War Era (1960-1975)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="40">
          <name>Date</name>
          <description>A point or period of time associated with an event in the lifecycle of the resource</description>
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            <elementText elementTextId="9275">
              <text>1967</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="42">
          <name>Format</name>
          <description>The file format, physical medium, or dimensions of the resource</description>
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              <text>Billboard Poster</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="48">
          <name>Source</name>
          <description>A related resource from which the described resource is derived</description>
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            <elementText elementTextId="9287">
              <text>Hartman Center for Sales, Advertising &amp; Marketing History, Duke University</text>
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        </element>
        <element elementId="49">
          <name>Subject</name>
          <description>The topic of the resource</description>
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              <text>Music</text>
            </elementText>
            <elementText elementTextId="9289">
              <text>Entertainment</text>
            </elementText>
            <elementText elementTextId="9290">
              <text>Tourism</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="41">
          <name>Description</name>
          <description>An account of the resource</description>
          <elementTextContainer>
            <elementText elementTextId="9291">
              <text>Hispanic woman dancing and Hispanic man playing guitar on left with Pan Am logo on right.</text>
            </elementText>
          </elementTextContainer>
        </element>
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