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<item xmlns="http://omeka.org/schemas/omeka-xml/v5" itemId="409" public="1" featured="0" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://omeka.org/schemas/omeka-xml/v5 http://omeka.org/schemas/omeka-xml/v5/omeka-xml-5-0.xsd" uri="https://raceandethnicity.org/items/show/409?output=omeka-xml" accessDate="2026-04-22T03:16:05+00:00">
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    <file fileId="401">
      <src>https://raceandethnicity.org/files/original/276a5ea8966d0a5b2ff7e4cca5bc45f3.jpg</src>
      <authentication>d58e458cf889815a40c8791c6d2584d5</authentication>
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  <collection collectionId="24">
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="42">
                <text>Goya Foods, Incorporated Collection</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="43">
                <text>The Goya Foods, Inc. Collection, 1960-2000, Is one of the collections that make up the holdings of the Archives Center, National Museum of American History, Smithsonian Institution. Goya Foods is a popular food brand and company that dates back to 1936 as Unanue, Inc. The name was officially changed to Goya Foods, Inc. in 1961. We have selected examples of Goya Foods print and tv advertisements. Work must be sought from the Archives Center at NMAH.</text>
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            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </collection>
  <itemType itemTypeId="18">
    <name>Advertisement</name>
    <description/>
    <elementContainer>
      <element elementId="53">
        <name>Archive Location</name>
        <description>Physical location of the item</description>
        <elementTextContainer>
          <elementText elementTextId="3733">
            <text>&lt;p&gt;NMAH Archives Center The Goya Foods Inc. Collection AC0694 Series 2: United States Publicity Materials 1970-2000 Box 694.02.3 Folder 3 Hispanic Business, June 1991, page 47, "An Artistic Legacy: The Traditional Art of Carmen Lomas Garza/Anheuser-Busch celebrates a living legacy/Budweiser"&lt;/p&gt;</text>
          </elementText>
        </elementTextContainer>
      </element>
      <element elementId="54">
        <name>Gender</name>
        <description>Gender represented in the advertisement</description>
        <elementTextContainer>
          <elementText elementTextId="3735">
            <text>Mixed-Gender group</text>
          </elementText>
        </elementTextContainer>
      </element>
      <element elementId="56">
        <name>Life Phase</name>
        <description>Life phase represented in the advertisement</description>
        <elementTextContainer>
          <elementText elementTextId="3738">
            <text>Multi-Aged Group</text>
          </elementText>
        </elementTextContainer>
      </element>
      <element elementId="58">
        <name>Physical Setting</name>
        <description>Physical setting represented in the advertisement</description>
        <elementTextContainer>
          <elementText elementTextId="3739">
            <text>Outdoors</text>
          </elementText>
          <elementText elementTextId="3740">
            <text>Backyard</text>
          </elementText>
        </elementTextContainer>
      </element>
      <element elementId="59">
        <name>Primary Groups</name>
        <description>Primary groups advertisement is related to</description>
        <elementTextContainer>
          <elementText elementTextId="3741">
            <text>Latinos/Latinas (Hispanics)</text>
          </elementText>
        </elementTextContainer>
      </element>
      <element elementId="61">
        <name>Product</name>
        <description>Product represented in the advertisement</description>
        <elementTextContainer>
          <elementText elementTextId="3742">
            <text>Beer</text>
          </elementText>
        </elementTextContainer>
      </element>
      <element elementId="62">
        <name>Race and Ethnic Markers</name>
        <description>Race and Ethnic Markers represented in the advertisment</description>
        <elementTextContainer>
          <elementText elementTextId="3743">
            <text>Latinos/Latinas (Hispanics)</text>
          </elementText>
        </elementTextContainer>
      </element>
    </elementContainer>
  </itemType>
  <elementSetContainer>
    <elementSet elementSetId="1">
      <name>Dublin Core</name>
      <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
      <elementContainer>
        <element elementId="50">
          <name>Title</name>
          <description>A name given to the resource</description>
          <elementTextContainer>
            <elementText elementTextId="3731">
              <text>An Artistic Legacy: The Traditional Art of Carmen Lomas Garza.</text>
            </elementText>
            <elementText elementTextId="3732">
              <text>Annheuser-Busch Celebrates a Living Legacy. Budweiser.</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="42">
          <name>Format</name>
          <description>The file format, physical medium, or dimensions of the resource</description>
          <elementTextContainer>
            <elementText elementTextId="3734">
              <text>Advertisement</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="92">
          <name>Spatial Coverage</name>
          <description>Spatial characteristics of the resource.</description>
          <elementTextContainer>
            <elementText elementTextId="3736">
              <text>Texas</text>
            </elementText>
            <elementText elementTextId="3737">
              <text>United States</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="48">
          <name>Source</name>
          <description>A related resource from which the described resource is derived</description>
          <elementTextContainer>
            <elementText elementTextId="3744">
              <text>Smithsonian-NMAH</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="49">
          <name>Subject</name>
          <description>The topic of the resource</description>
          <elementTextContainer>
            <elementText elementTextId="3745">
              <text>Family Life</text>
            </elementText>
            <elementText elementTextId="3746">
              <text>Leisure</text>
            </elementText>
            <elementText elementTextId="3747">
              <text>Entertainment</text>
            </elementText>
            <elementText elementTextId="3748">
              <text>Children</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="41">
          <name>Description</name>
          <description>An account of the resource</description>
          <elementTextContainer>
            <elementText elementTextId="3749">
              <text>&lt;p&gt;Painting depicting a family celebration with children and adults in a circle around children hitting a pinata.&lt;/p&gt;</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </elementSet>
  </elementSetContainer>
</item>
