https://raceandethnicity.org/files/original/9672293d1894c1a9a1aa2d41a91039b5.mp4 c10f19140ae84c36d31befce1ea9a03b Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Heineken 2010 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource The Vidal Partnership Description An account of the resource The Vidal Partnership, Inc. (TVP) was founded by Beatriz Ferrer-Vidal in 1999. It is a New York-based agency that specializes in advertising to the growing Hispanic demographic. TVP's clients include Remy Martin and Heineken. For Heineken, TVP created a Keep it Legendary campaign that has won numerous awards. The advertisements are part of private collections and work must be sought from TVP. Advertisement Gender Gender represented in the advertisement Mixed-Gender group Life Phase Life phase represented in the advertisement Adult Physical Setting Physical setting represented in the advertisement Business Indoors Primary Groups Primary groups advertisement is related to Latinos/Latinas (Hispanics) European Americans Primary Time Periods Primary time periods advertisement is related to 21st Century (2000-today) Turn of the 21st Century (1990-2010) Product Product represented in the advertisement Beer Race and Ethnic Markers Race and Ethnic Markers represented in the advertisment Latinos/Latinas (Hispanics) Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Heineken 2010 Temporal Coverage Temporal characteristics of the resource. 21st Century (2000-Today) 2010s Turn of the 21st Century (1999-2010) Date A point or period of time associated with an event in the lifecycle of the resource 2010 Subject The topic of the resource Leisure Description An account of the resource <p>Man in a suit seated at counter with flowers, men and women in the backgorund.</p>