https://raceandethnicity.org/files/original/f5ed205caf7133f7815c3423bf8d8fb3.mp4 c10ee4670f2e87a7e88b191cade12342 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Heineken No Kiss Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource The Vidal Partnership Description An account of the resource The Vidal Partnership, Inc. (TVP) was founded by Beatriz Ferrer-Vidal in 1999. It is a New York-based agency that specializes in advertising to the growing Hispanic demographic. TVP's clients include Remy Martin and Heineken. For Heineken, TVP created a Keep it Legendary campaign that has won numerous awards. The advertisements are part of private collections and work must be sought from TVP. Advertisement Gender Gender represented in the advertisement Mixed-Gender group Life Phase Life phase represented in the advertisement Adult Primary Groups Primary groups advertisement is related to European Americans Primary Time Periods Primary time periods advertisement is related to 21st Century (2000-today) Turn of the 21st Century (1990-2010) Product Product represented in the advertisement Beer Race and Ethnic Markers Race and Ethnic Markers represented in the advertisment Whites European Americans Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Heineken No Kiss Date A point or period of time associated with an event in the lifecycle of the resource 2005 Subject The topic of the resource Indoors Leisure Description An account of the resource Playing with the concept, “cultural differences,” a Spanish-speaking male receives kiss from 2 Spanish-speaking females. The Engligh speaking male doesn't. Initially, we think it's because he's Anglo but it turns out it's because he's not drinking Heineken.