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                  <text>Latino/a General Collection</text>
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              <text>Jim Beam</text>
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          <description>Primary groups advertisement is related to</description>
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          <description>Primary time periods advertisement is related to</description>
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              <text>21st Century</text>
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            <description>A name given to the resource</description>
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                <text>Sports bar</text>
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            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
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                <text>c. 2010s</text>
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            <description>The file format, physical medium, or dimensions of the resource</description>
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                <text>Advertisement</text>
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            <name>Description</name>
            <description>An account of the resource</description>
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                <text>A group of young men and women are pictured at a bar watching a soccer game. Four glasses of Jim Beam are front and center.</text>
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              <name>Title</name>
              <description>A name given to the resource</description>
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                  <text>NMAH Archive Center Collection</text>
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              <description>An account of the resource</description>
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                  <text>The Archives Center at the National Museum of American History, Smithsonian Institution, holds more than 1,200 collections. Its advertising collections are some of the richest collections. Many Archives Center collections document entrepreneurial activity in which invention and marketing are inextricably linked. The creation of nationally recognized brands, corporate identities and commercial depictions of race, ethnicity, gender and other cultural categories are well represented in the holdings.</text>
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              <text>It's the same old game with a different name Tho' the score runs a good bit higher And the teams have grown to a size unknown With God as the Great Umpire</text>
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          <description>Gender represented in the advertisement</description>
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              <text>Male</text>
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          <name>Physical Setting</name>
          <description>Physical setting represented in the advertisement</description>
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              <text>Outdoors</text>
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          <description>Primary groups advertisement is related to</description>
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              <text>European Americans</text>
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          <description>Race and Ethnic Markers represented in the advertisment</description>
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              <text>Whites</text>
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            <name>Title</name>
            <description>A name given to the resource</description>
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                <text>Staller Dean Athletic Goods</text>
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                <text>The Game</text>
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            <description>Temporal characteristics of the resource.</description>
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                <text>After World War I (1920-1930)</text>
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                <text>World War I (1914-1919)</text>
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            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
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                <text>Smithsonian-NMAH</text>
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            <name>Subject</name>
            <description>The topic of the resource</description>
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                <text>Military</text>
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                <text>Sports</text>
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                <text>&lt;p&gt;Young man running with a football juxtaposed against the same man rushing into battle with a gun drawn.&lt;/p&gt;
&lt;p&gt;Staller Dean&lt;/p&gt;
&lt;p&gt;Athletic Goods&lt;/p&gt;
&lt;p&gt;It's the same old game with a different name&lt;br /&gt;Tho' the score runs a good bit higher&lt;br /&gt;And the teams have grown to a size unknown&lt;br /&gt;With God as the Great Umpire&lt;/p&gt;</text>
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              <description>A name given to the resource</description>
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                  <text>Warshaw Collection</text>
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              <description>An account of the resource</description>
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                  <text>The Warshaw Collection of Business Americana, ca. 1742-1977, is one of the collections that make up the holdings of theArchives Center, National Museum of American History, Smithsonian Institution. It is one of the largest advertising ephemera collections in the U.S. The images we have selected are a sample of the more than 1 million items in the collection. Work must be sought from the Archives Center at NMAH.</text>
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              <text>With me along the strip of Herbage strown that just divides the desert from the sown, Omar</text>
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          <description>Physical location of the item</description>
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              <text>&lt;p&gt;NMAH Archives Center Warshaw Collection of Business Americana Collection No. 60 SeriesA: Tobacco Trade &amp;amp; Industry Box 1 Folder 16: American Tobacco Company 1915, n.d.; Omar Turkish Blend Cigarettes Color page advertisement of Omar cigarettes, from The Red Book Magazine, man in turban standing on carpet, woman sitting next to him on right, in background can see city scape through decorative window frame, on banner it reads "Awake for Morning in the bowl of night- Has flung the stone that puts the stars to flight. OMAR"&lt;/p&gt;</text>
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          <description>Gender represented in the advertisement</description>
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              <text>Sex</text>
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              <text>Sexuality</text>
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          <description>Primary groups advertisement is related to</description>
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              <text>European Americans</text>
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          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
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              <text>Early 20th Century (1900-1919)</text>
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              <text>World War I (1914-1919)</text>
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          <name>Product</name>
          <description>Product represented in the advertisement</description>
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              <text>Cigarettes</text>
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          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
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              <text>Whites</text>
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              <text>Middle Easterners</text>
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            <name>Title</name>
            <description>A name given to the resource</description>
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                <text>Standing Male, Seated Female- Omar Turkish Cigarettes</text>
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            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
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                <text>1910s</text>
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                <text>Early 20th Century (1900-1919)</text>
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                <text>Tens</text>
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                <text>World War I (1914-1919)</text>
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            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
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                <text>1915</text>
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            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
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                <text>Advertisement</text>
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            <name>Spatial Coverage</name>
            <description>Spatial characteristics of the resource.</description>
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                <text>Middle East</text>
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            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
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                <text>Smithsonian-NMAH</text>
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          <element elementId="49">
            <name>Subject</name>
            <description>The topic of the resource</description>
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                <text>Wealth</text>
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            <name>Description</name>
            <description>An account of the resource</description>
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                <text>&lt;p&gt;Color page advertisement of Omar cigarettes, from "Country Life in America" magazine, February 1915, man in turban sitting cross-legged, red-headed woman dancing next to him with pink scarf, quote reads "With me along the strip of Herbage strown that just divides the desert from the sown" Omar.&lt;/p&gt;</text>
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              <name>Title</name>
              <description>A name given to the resource</description>
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                  <text>Native American General Collection</text>
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          <description>Primary groups advertisement is related to</description>
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              <text>Native Americans</text>
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          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
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              <text>Turn of the 21st Century</text>
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        </element>
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        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
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            <name>Title</name>
            <description>A name given to the resource</description>
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              <elementText elementTextId="12953">
                <text>Star Dreamer Doll</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="12954">
                <text>2000</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="12955">
                <text>Advertisement</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="12958">
                <text>A doll is featured in Native American clothing.</text>
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            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="46">
                  <text>Caroline R. Jones Collection</text>
                </elementText>
              </elementTextContainer>
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            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
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                  <text>The Caroline R. Jones Collection, ca. 1942-1996, is one of the collections that make up the holdings of the Archives Center, National Museum of American History, Smithsonian Institution. The bulk of the material was donated by Caroline Robinson Jones, who worked in advertising for over 25 years. In 1986, she opened her own advertising agency, Caroline Jones Associates. Many of the ads here are from her tenure as head of Caroline Jones Associates, as well as her work at Mingo-Jones. Work must be sought from the Archives Center at NMAH.</text>
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      <name>Advertisement</name>
      <description/>
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          <name>Archive Location</name>
          <description>Physical location of the item</description>
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              <text>&lt;p&gt;NMAH Archives Center Caroline R. Jones Papers 0552 Box 37 Anheuser Busch music/newsclippings Mark Twain Banks ad in "Limelight" 1991 pg. 15&lt;/p&gt;</text>
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          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
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              <text>Mixed-Gender group</text>
            </elementText>
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        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
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              <text>Child</text>
            </elementText>
          </elementTextContainer>
        </element>
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          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
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              <text>Latinos/Latinas (Hispanics)</text>
            </elementText>
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              <text>African Americans</text>
            </elementText>
            <elementText elementTextId="3360">
              <text>European Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3361">
              <text>Bank</text>
            </elementText>
          </elementTextContainer>
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          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="46">
                  <text>Caroline R. Jones Collection</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="47">
                  <text>The Caroline R. Jones Collection, ca. 1942-1996, is one of the collections that make up the holdings of the Archives Center, National Museum of American History, Smithsonian Institution. The bulk of the material was donated by Caroline Robinson Jones, who worked in advertising for over 25 years. In 1986, she opened her own advertising agency, Caroline Jones Associates. Many of the ads here are from her tenure as head of Caroline Jones Associates, as well as her work at Mingo-Jones. Work must be sought from the Archives Center at NMAH.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="53">
          <name>Archive Location</name>
          <description>Physical location of the item</description>
          <elementTextContainer>
            <elementText elementTextId="3556">
              <text>&lt;p&gt;NMAH Archives Center Caroline R. Jones Papers 0552 Box 37 Anheuser Busch music/newsclippings Ad for Seagram's Extra Dry Giin in "Excel" magazine Summer 1991&lt;/p&gt;</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3560">
              <text>Female</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3562">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="58">
          <name>Physical Setting</name>
          <description>Physical setting represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3563">
              <text>Indoors</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3564">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3565">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="3566">
              <text>Late 20th Century (1976-1999)</text>
            </elementText>
            <elementText elementTextId="3567">
              <text>Turn of the 21st Century (1990-2010)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3568">
              <text>Alcohol</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="3569">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3555">
                <text>STYLE</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="3557">
                <text>1990s</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3558">
                <text>1990</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3559">
                <text>Film - Color</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="92">
            <name>Spatial Coverage</name>
            <description>Spatial characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="3561">
                <text>United States</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="3570">
                <text>Smithsonian-NMAH</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3571">
                <text>&lt;p&gt;African American female holds glass of Seagram's Gin.&lt;/p&gt;</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
</itemContainer>
