<?xml version="1.0" encoding="UTF-8"?>
<itemContainer xmlns="http://omeka.org/schemas/omeka-xml/v5" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://omeka.org/schemas/omeka-xml/v5 http://omeka.org/schemas/omeka-xml/v5/omeka-xml-5-0.xsd" uri="https://raceandethnicity.org/items/browse?advanced%5B0%5D%5Belement_id%5D=60&amp;advanced%5B0%5D%5Btype%5D=is+exactly&amp;advanced%5B0%5D%5Bterms%5D=Vietnam+War+Era+%281960-1975%29&amp;output=omeka-xml" accessDate="2026-04-12T16:58:04+00:00">
  <miscellaneousContainer>
    <pagination>
      <pageNumber>1</pageNumber>
      <perPage>12</perPage>
      <totalResults>34</totalResults>
    </pagination>
  </miscellaneousContainer>
  <item itemId="1081" public="1" featured="0">
    <fileContainer>
      <file fileId="1070">
        <src>https://raceandethnicity.org/files/original/40b99a4ae8c9c2928cd476916f34501e.jpg</src>
        <authentication>b69c362f1d615fe29b1553c3ffcf45ed</authentication>
      </file>
    </fileContainer>
    <collection collectionId="15">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="27">
                  <text>Maidenform Collection</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="28">
                  <text>The Maidenform Collection, 1922-1997, is one of the collections that make up the holdings of the the Archives Center, National Museum of American History, Smithsonian Institution. The collection includes print advertisements, tv commercials and photographs. Work must be sought from the Archives Center at NMAH.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="53">
          <name>Archive Location</name>
          <description>Physical location of the item</description>
          <elementTextContainer>
            <elementText elementTextId="12095">
              <text>&lt;p&gt;NMAH Archives Center Maidenform Collection 0585 Box Folder "I dreamed I had the world on a string in my Maidenform Bra."&lt;/p&gt;</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="12100">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="12101">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="12102">
              <text>Vietnam War Era (1960-1975)</text>
            </elementText>
            <elementText elementTextId="12103">
              <text>Modern Civil Rights Era (1950-1970)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="12104">
              <text>Bra</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="12094">
                <text>I dreamed I had the world on a string</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="12096">
                <text>1960s</text>
              </elementText>
              <elementText elementTextId="12097">
                <text>Sixties</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="12098">
                <text>1967</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="12099">
                <text>Film - Color</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="12105">
                <text>&lt;p&gt;Racially ambiguous woman holding floating globe on a string.&lt;/p&gt;</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="844" public="1" featured="0">
    <fileContainer>
      <file fileId="835">
        <src>https://raceandethnicity.org/files/original/b3cbedb5449bdeb722294746a8abf9a0.jpg</src>
        <authentication>699a4df0792fbcf5c1325f517e6f7d97</authentication>
      </file>
    </fileContainer>
    <collection collectionId="20">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="35">
                  <text>Hartman Road 2.0</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="36">
                  <text>The Hartman Road 2.0 Collection is one of the collections that make up the holdings of the Hartman Center for Sales, Advertising &amp; Marketing History at Duke University. The collection is a database of over 27,000 images of outdoor advertising dating from the 1920s through the 1990s. Work must be sought from the Hartman Center at Duke University.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10281">
              <text>Female</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="55">
          <name>Glossary</name>
          <description>Glossary terms related to item</description>
          <elementTextContainer>
            <elementText elementTextId="10282">
              <text>Billboard Poster</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10283">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="57">
          <name>Organization</name>
          <description>Organization related to item</description>
          <elementTextContainer>
            <elementText elementTextId="10284">
              <text>Continental Airlines</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="10285">
              <text>European Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="10286">
              <text>Vietnam War Era (1960-1975)</text>
            </elementText>
            <elementText elementTextId="10287">
              <text>Modern Civil Rights Era (1950-1970)</text>
            </elementText>
            <elementText elementTextId="10288">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10289">
              <text>Airline</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="10290">
              <text>Whites</text>
            </elementText>
            <elementText elementTextId="10291">
              <text>European Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10273">
                <text>Fly Continental Airlines</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="10274">
                <text>Modern Civil Rights Era (1950-1970)</text>
              </elementText>
              <elementText elementTextId="10275">
                <text>The Cold War Era (1945-1990)</text>
              </elementText>
              <elementText elementTextId="10276">
                <text>Vietnam War Era (1960-1975)</text>
              </elementText>
              <elementText elementTextId="10277">
                <text>Sixties</text>
              </elementText>
              <elementText elementTextId="10278">
                <text>1960s</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10279">
                <text>1960's</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10280">
                <text>Billboard Poster</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="10292">
                <text>Hartman Center for Sales, Advertising &amp; Marketing History, Duke University</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10293">
                <text>Three women (two European American and one Asian) in airline uniforms giving thumbs up.</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="843" public="1" featured="0">
    <fileContainer>
      <file fileId="834">
        <src>https://raceandethnicity.org/files/original/d370c2ebe346c617fcde334269bb7472.jpg</src>
        <authentication>17ffe8b289869c677b21f8f7e28a7f92</authentication>
      </file>
    </fileContainer>
    <collection collectionId="20">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="35">
                  <text>Hartman Road 2.0</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="36">
                  <text>The Hartman Road 2.0 Collection is one of the collections that make up the holdings of the Hartman Center for Sales, Advertising &amp; Marketing History at Duke University. The collection is a database of over 27,000 images of outdoor advertising dating from the 1920s through the 1990s. Work must be sought from the Hartman Center at Duke University.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10256">
              <text>Male</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="55">
          <name>Glossary</name>
          <description>Glossary terms related to item</description>
          <elementTextContainer>
            <elementText elementTextId="10257">
              <text>Heteronormative</text>
            </elementText>
            <elementText elementTextId="10258">
              <text>Billboard Poster</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10259">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="57">
          <name>Organization</name>
          <description>Organization related to item</description>
          <elementTextContainer>
            <elementText elementTextId="10260">
              <text>Pepsi</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="10261">
              <text>European Americans</text>
            </elementText>
            <elementText elementTextId="10262">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="10263">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="10264">
              <text>Modern Civil Rights Era (1950-1970)</text>
            </elementText>
            <elementText elementTextId="10265">
              <text>Vietnam War Era (1960-1975)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10266">
              <text>Soft Drink</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="10267">
              <text>African Americans</text>
            </elementText>
            <elementText elementTextId="10268">
              <text>European Americans</text>
            </elementText>
            <elementText elementTextId="10269">
              <text>Whites</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10248">
                <text>Pepsi...it's got a lot to give.</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="10249">
                <text>Vietnam War Era (1960-1975)</text>
              </elementText>
              <elementText elementTextId="10250">
                <text>Modern Civil Rights Era (1950-1970)</text>
              </elementText>
              <elementText elementTextId="10251">
                <text>The Cold War Era (1945-1990)</text>
              </elementText>
              <elementText elementTextId="10252">
                <text>1960s</text>
              </elementText>
              <elementText elementTextId="10253">
                <text>Sixties</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10254">
                <text>1960's</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10255">
                <text>Billboard Poster</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="10270">
                <text>Hartman Center for Sales, Advertising &amp; Marketing History, Duke University</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="49">
            <name>Subject</name>
            <description>The topic of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10271">
                <text>Sports</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10272">
                <text>Three young men (two European American and one African American) in wearing football helmets and pads laughing drinking Pepsis.</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="842" public="1" featured="0">
    <fileContainer>
      <file fileId="833">
        <src>https://raceandethnicity.org/files/original/ecdff46b374b9641411c0610cf71ea6b.jpg</src>
        <authentication>52c5ea3af3489c39ba40ef0f2ed7f9ed</authentication>
      </file>
    </fileContainer>
    <collection collectionId="20">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="35">
                  <text>Hartman Road 2.0</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="36">
                  <text>The Hartman Road 2.0 Collection is one of the collections that make up the holdings of the Hartman Center for Sales, Advertising &amp; Marketing History at Duke University. The collection is a database of over 27,000 images of outdoor advertising dating from the 1920s through the 1990s. Work must be sought from the Hartman Center at Duke University.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10233">
              <text>Mixed-Gender group</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="55">
          <name>Glossary</name>
          <description>Glossary terms related to item</description>
          <elementTextContainer>
            <elementText elementTextId="10234">
              <text>Billboard Poster</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10235">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="57">
          <name>Organization</name>
          <description>Organization related to item</description>
          <elementTextContainer>
            <elementText elementTextId="10236">
              <text>Pepsi</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="10237">
              <text>African Americans</text>
            </elementText>
            <elementText elementTextId="10238">
              <text>European Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="10239">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="10240">
              <text>Modern Civil Rights Era (1950-1970)</text>
            </elementText>
            <elementText elementTextId="10241">
              <text>Vietnam War Era (1960-1975)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10242">
              <text>Soft Drink</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="10243">
              <text>European Americans</text>
            </elementText>
            <elementText elementTextId="10244">
              <text>Whites</text>
            </elementText>
            <elementText elementTextId="10245">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10225">
                <text>Pepsi... it's got a lot to give</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="10226">
                <text>1960s</text>
              </elementText>
              <elementText elementTextId="10227">
                <text>Modern Civil Rights Era (1950-1970)</text>
              </elementText>
              <elementText elementTextId="10228">
                <text>Sixties</text>
              </elementText>
              <elementText elementTextId="10229">
                <text>Vietnam War Era (1960-1975)</text>
              </elementText>
              <elementText elementTextId="10230">
                <text>The Cold War Era (1945-1990)</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10231">
                <text>1960's</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10232">
                <text>Billboard Poster</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="10246">
                <text>Hartman Center for Sales, Advertising &amp; Marketing History, Duke University</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10247">
                <text>Group of young men and woman of all races sitting on steps studying and drinking Pepsis.</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="841" public="1" featured="0">
    <fileContainer>
      <file fileId="832">
        <src>https://raceandethnicity.org/files/original/7798848f8365d6bdccc9d48d9bdae632.jpg</src>
        <authentication>7c9f7f7fd71c2a7e42203ea7a55b7b17</authentication>
      </file>
    </fileContainer>
    <collection collectionId="20">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="35">
                  <text>Hartman Road 2.0</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="36">
                  <text>The Hartman Road 2.0 Collection is one of the collections that make up the holdings of the Hartman Center for Sales, Advertising &amp; Marketing History at Duke University. The collection is a database of over 27,000 images of outdoor advertising dating from the 1920s through the 1990s. Work must be sought from the Hartman Center at Duke University.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10210">
              <text>Female</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="55">
          <name>Glossary</name>
          <description>Glossary terms related to item</description>
          <elementTextContainer>
            <elementText elementTextId="10211">
              <text>Billboard Poster</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10212">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="57">
          <name>Organization</name>
          <description>Organization related to item</description>
          <elementTextContainer>
            <elementText elementTextId="10213">
              <text>Pepsi</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="58">
          <name>Physical Setting</name>
          <description>Physical setting represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10214">
              <text>Outdoors</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="10215">
              <text>European Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="10216">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="10217">
              <text>Modern Civil Rights Era (1950-1970)</text>
            </elementText>
            <elementText elementTextId="10218">
              <text>Vietnam War Era (1960-1975)</text>
            </elementText>
            <elementText elementTextId="10219">
              <text>Late 20th Century (1976-1999)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10220">
              <text>Soft Drink</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="10221">
              <text>European Americans</text>
            </elementText>
            <elementText elementTextId="10222">
              <text>Whites</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10201">
                <text>Pepsi's got a lot to give</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="10202">
                <text>Late 20th Century (1976-1999)</text>
              </elementText>
              <elementText elementTextId="10203">
                <text>Vietnam War Era (1960-1975)</text>
              </elementText>
              <elementText elementTextId="10204">
                <text>The Cold War Era (1945-1990)</text>
              </elementText>
              <elementText elementTextId="10205">
                <text>Seventies</text>
              </elementText>
              <elementText elementTextId="10206">
                <text>Modern Civil Rights Era (1950-1970)</text>
              </elementText>
              <elementText elementTextId="10207">
                <text>1970s</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10208">
                <text>1970's</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10209">
                <text>Billboard Poster</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="10223">
                <text>Hartman Center for Sales, Advertising &amp; Marketing History, Duke University</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10224">
                <text>Young European American woman laying in grass studying drinking a Pepsi.</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="840" public="1" featured="1">
    <fileContainer>
      <file fileId="831">
        <src>https://raceandethnicity.org/files/original/0c862c87f039155c869ee3fbbd77a3bc.jpg</src>
        <authentication>912ea539a0f04a03dfe06b1b84fa9171</authentication>
      </file>
    </fileContainer>
    <collection collectionId="20">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="35">
                  <text>Hartman Road 2.0</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="36">
                  <text>The Hartman Road 2.0 Collection is one of the collections that make up the holdings of the Hartman Center for Sales, Advertising &amp; Marketing History at Duke University. The collection is a database of over 27,000 images of outdoor advertising dating from the 1920s through the 1990s. Work must be sought from the Hartman Center at Duke University.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10186">
              <text>Female</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="55">
          <name>Glossary</name>
          <description>Glossary terms related to item</description>
          <elementTextContainer>
            <elementText elementTextId="10187">
              <text>Billboard Poster</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10188">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="57">
          <name>Organization</name>
          <description>Organization related to item</description>
          <elementTextContainer>
            <elementText elementTextId="10189">
              <text>Pepsi</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="58">
          <name>Physical Setting</name>
          <description>Physical setting represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10190">
              <text>Outdoors</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="10191">
              <text>European Americans</text>
            </elementText>
            <elementText elementTextId="10192">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="10193">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="10194">
              <text>Modern Civil Rights Era (1950-1970)</text>
            </elementText>
            <elementText elementTextId="10195">
              <text>Vietnam War Era (1960-1975)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="10196">
              <text>African Americans</text>
            </elementText>
            <elementText elementTextId="10197">
              <text>Whites</text>
            </elementText>
            <elementText elementTextId="10198">
              <text>European Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10178">
                <text>Pepsi's got a lot to give.</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="10179">
                <text>1960s</text>
              </elementText>
              <elementText elementTextId="10180">
                <text>Sixties</text>
              </elementText>
              <elementText elementTextId="10181">
                <text>The Cold War Era (1945-1990)</text>
              </elementText>
              <elementText elementTextId="10182">
                <text>Modern Civil Rights Era (1950-1970)</text>
              </elementText>
              <elementText elementTextId="10183">
                <text>Vietnam War Era (1960-1975)</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10184">
                <text>1960's</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10185">
                <text>Billboard Poster</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="10199">
                <text>Hartman Center for Sales, Advertising &amp; Marketing History, Duke University</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10200">
                <text>&lt;p&gt;Four young women (one African American and three European American) laying on beach drinking Pepsi.&lt;/p&gt;</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="830" public="1" featured="0">
    <fileContainer>
      <file fileId="821">
        <src>https://raceandethnicity.org/files/original/46a83ec8463c6da19853f04b859ed0cb.jpg</src>
        <authentication>8a3220ee1d0cd5b02468a58dae7589ec</authentication>
      </file>
    </fileContainer>
    <collection collectionId="20">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="35">
                  <text>Hartman Road 2.0</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="36">
                  <text>The Hartman Road 2.0 Collection is one of the collections that make up the holdings of the Hartman Center for Sales, Advertising &amp; Marketing History at Duke University. The collection is a database of over 27,000 images of outdoor advertising dating from the 1920s through the 1990s. Work must be sought from the Hartman Center at Duke University.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10016">
              <text>Mixed-Gender group</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10017">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="57">
          <name>Organization</name>
          <description>Organization related to item</description>
          <elementTextContainer>
            <elementText elementTextId="10018">
              <text>Seagram's</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="10019">
              <text>European Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="10020">
              <text>Modern Civil Rights Era (1950-1970)</text>
            </elementText>
            <elementText elementTextId="10021">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="10022">
              <text>Vietnam War Era (1960-1975)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10023">
              <text>Alcohol</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="10024">
              <text>Whites</text>
            </elementText>
            <elementText elementTextId="10025">
              <text>European Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10009">
                <text>say who? and be what? say Seagram's and be Sure</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="10010">
                <text>1960s</text>
              </elementText>
              <elementText elementTextId="10011">
                <text>Sixties</text>
              </elementText>
              <elementText elementTextId="10012">
                <text>Modern Civil Rights Era (1950-1970)</text>
              </elementText>
              <elementText elementTextId="10013">
                <text>Vietnam War Era (1960-1975)</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10014">
                <text>1960's</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10015">
                <text>Billboard Poster</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="10026">
                <text>Hartman Center for Sales, Advertising &amp; Marketing History, Duke University</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10027">
                <text>European American man and woman on left, bottle of Seagram's on right.</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="829" public="1" featured="0">
    <fileContainer>
      <file fileId="820">
        <src>https://raceandethnicity.org/files/original/e9ade0740fa73683171897bab4dac9ca.jpg</src>
        <authentication>161862b68b6d096b124e6dd796c237e5</authentication>
      </file>
    </fileContainer>
    <collection collectionId="20">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="35">
                  <text>Hartman Road 2.0</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="36">
                  <text>The Hartman Road 2.0 Collection is one of the collections that make up the holdings of the Hartman Center for Sales, Advertising &amp; Marketing History at Duke University. The collection is a database of over 27,000 images of outdoor advertising dating from the 1920s through the 1990s. Work must be sought from the Hartman Center at Duke University.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="9996">
              <text>Male</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="55">
          <name>Glossary</name>
          <description>Glossary terms related to item</description>
          <elementTextContainer>
            <elementText elementTextId="9997">
              <text>Billboard Poster</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="9998">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="57">
          <name>Organization</name>
          <description>Organization related to item</description>
          <elementTextContainer>
            <elementText elementTextId="9999">
              <text>Madisons Chevrolet dealership</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="10000">
              <text>European Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="10001">
              <text>Vietnam War Era (1960-1975)</text>
            </elementText>
            <elementText elementTextId="10002">
              <text>Modern Civil Rights Era (1950-1970)</text>
            </elementText>
            <elementText elementTextId="10003">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="10004">
              <text>Automobile</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="10005">
              <text>Whites</text>
            </elementText>
            <elementText elementTextId="10006">
              <text>European Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="9988">
                <text>WE'LL REACH FOR ANY DEAL!!</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="9989">
                <text>Vietnam War Era (1960-1975)</text>
              </elementText>
              <elementText elementTextId="9990">
                <text>The Cold War Era (1945-1990)</text>
              </elementText>
              <elementText elementTextId="9991">
                <text>Slavery</text>
              </elementText>
              <elementText elementTextId="9992">
                <text>Modern Civil Rights Era (1950-1970)</text>
              </elementText>
              <elementText elementTextId="9993">
                <text>1960s</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="9994">
                <text>1960's</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="9995">
                <text>Billboard Poster</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="10007">
                <text>Hartman Center for Sales, Advertising &amp; Marketing History, Duke University</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="10008">
                <text>Drawn European American man reaching across billboard with long arms.</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="817" public="1" featured="0">
    <fileContainer>
      <file fileId="808">
        <src>https://raceandethnicity.org/files/original/42acfb3d79f8bb0f84822f296eb0e5ea.jpg</src>
        <authentication>09d1dda7190548a49e3629453c8faa81</authentication>
      </file>
    </fileContainer>
    <collection collectionId="20">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="35">
                  <text>Hartman Road 2.0</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="36">
                  <text>The Hartman Road 2.0 Collection is one of the collections that make up the holdings of the Hartman Center for Sales, Advertising &amp; Marketing History at Duke University. The collection is a database of over 27,000 images of outdoor advertising dating from the 1920s through the 1990s. Work must be sought from the Hartman Center at Duke University.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="9777">
              <text>Female</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="55">
          <name>Glossary</name>
          <description>Glossary terms related to item</description>
          <elementTextContainer>
            <elementText elementTextId="9778">
              <text>Billboard Poster</text>
            </elementText>
            <elementText elementTextId="9779">
              <text>Fetishization</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="9780">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="57">
          <name>Organization</name>
          <description>Organization related to item</description>
          <elementTextContainer>
            <elementText elementTextId="9781">
              <text>Sakura Japanese Restaurant</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="9782">
              <text>Asian Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="9783">
              <text>Modern Civil Rights Era (1950-1970)</text>
            </elementText>
            <elementText elementTextId="9784">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="9785">
              <text>Vietnam War Era (1960-1975)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="9786">
              <text>Japanese</text>
            </elementText>
            <elementText elementTextId="9787">
              <text>Japanese Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="9770">
                <text>Dallas' only Japanese restaurant</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="9771">
                <text>Sixties</text>
              </elementText>
              <elementText elementTextId="9772">
                <text>Modern Civil Rights Era (1950-1970)</text>
              </elementText>
              <elementText elementTextId="9773">
                <text>Vietnam War Era (1960-1975)</text>
              </elementText>
              <elementText elementTextId="9774">
                <text>The Cold War Era (1945-1990)</text>
              </elementText>
              <elementText elementTextId="9775">
                <text>1960s</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="9776">
                <text>1965</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="9788">
                <text>Hartman Center for Sales, Advertising &amp; Marketing History, Duke University</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="9789">
                <text>Asian woman holding fan.</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="814" public="1" featured="0">
    <fileContainer>
      <file fileId="805">
        <src>https://raceandethnicity.org/files/original/c331298bd34313290ff4175ec7c40618.jpg</src>
        <authentication>d462244b2a40afa4dad16e3feb3cd918</authentication>
      </file>
    </fileContainer>
    <collection collectionId="20">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="35">
                  <text>Hartman Road 2.0</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="36">
                  <text>The Hartman Road 2.0 Collection is one of the collections that make up the holdings of the Hartman Center for Sales, Advertising &amp; Marketing History at Duke University. The collection is a database of over 27,000 images of outdoor advertising dating from the 1920s through the 1990s. Work must be sought from the Hartman Center at Duke University.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="9734">
              <text>Male</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="55">
          <name>Glossary</name>
          <description>Glossary terms related to item</description>
          <elementTextContainer>
            <elementText elementTextId="9735">
              <text>Billboard Poster</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="9736">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="57">
          <name>Organization</name>
          <description>Organization related to item</description>
          <elementTextContainer>
            <elementText elementTextId="9737">
              <text>Pagoda</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="9738">
              <text>Asian Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="9739">
              <text>Vietnam War Era (1960-1975)</text>
            </elementText>
            <elementText elementTextId="9740">
              <text>Modern Civil Rights Era (1950-1970)</text>
            </elementText>
            <elementText elementTextId="9741">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="9742">
              <text>World War II (1939-1945)</text>
            </elementText>
            <elementText elementTextId="9743">
              <text>Depression Era (1929-1940)</text>
            </elementText>
            <elementText elementTextId="9744">
              <text>After World War I (1920-1930)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="9745">
              <text>Chinese Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="9716">
                <text>Pagoda The Home Of Distinctive Chinese Food</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="9717">
                <text>The Cold War Era (1945-1990)</text>
              </elementText>
              <elementText elementTextId="9718">
                <text>Sixties</text>
              </elementText>
              <elementText elementTextId="9719">
                <text>Twenties</text>
              </elementText>
              <elementText elementTextId="9720">
                <text>The Depression Era (1929-1940)</text>
              </elementText>
              <elementText elementTextId="9721">
                <text>Modern Civil Rights Era (1950-1970)</text>
              </elementText>
              <elementText elementTextId="9722">
                <text>Fifties</text>
              </elementText>
              <elementText elementTextId="9723">
                <text>Forties</text>
              </elementText>
              <elementText elementTextId="9724">
                <text>After World War I (1920-1930)</text>
              </elementText>
              <elementText elementTextId="9725">
                <text>1960s</text>
              </elementText>
              <elementText elementTextId="9726">
                <text>1950s</text>
              </elementText>
              <elementText elementTextId="9727">
                <text>1940s</text>
              </elementText>
              <elementText elementTextId="9728">
                <text>1930s</text>
              </elementText>
              <elementText elementTextId="9729">
                <text>1920s </text>
              </elementText>
              <elementText elementTextId="9730">
                <text>Vietnam War Era (1960-1975)</text>
              </elementText>
              <elementText elementTextId="9731">
                <text>World War II (1939-1945)</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="9732">
                <text>1923-1966</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="9733">
                <text>Billboard Poster</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="9746">
                <text>Hartman Center for Sales, Advertising &amp; Marketing History, Duke University</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="9747">
                <text>Asian chef hanging off the side of asian building/structure.</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="797" public="1" featured="0">
    <fileContainer>
      <file fileId="788">
        <src>https://raceandethnicity.org/files/original/c0ddb79a93463f4118e5636210e08d49.jpg</src>
        <authentication>f579db11d0636f446d44d7601433f248</authentication>
      </file>
    </fileContainer>
    <collection collectionId="20">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="35">
                  <text>Hartman Road 2.0</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="36">
                  <text>The Hartman Road 2.0 Collection is one of the collections that make up the holdings of the Hartman Center for Sales, Advertising &amp; Marketing History at Duke University. The collection is a database of over 27,000 images of outdoor advertising dating from the 1920s through the 1990s. Work must be sought from the Hartman Center at Duke University.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="9477">
              <text>Male</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="55">
          <name>Glossary</name>
          <description>Glossary terms related to item</description>
          <elementTextContainer>
            <elementText elementTextId="9478">
              <text>Billboard Poster</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="9479">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="57">
          <name>Organization</name>
          <description>Organization related to item</description>
          <elementTextContainer>
            <elementText elementTextId="9480">
              <text>Morrison's</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="9481">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="9482">
              <text>Depression Era (1929-1940)</text>
            </elementText>
            <elementText elementTextId="9483">
              <text>World War II (1939-1945)</text>
            </elementText>
            <elementText elementTextId="9484">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="9485">
              <text>Modern Civil Rights Era (1950-1970)</text>
            </elementText>
            <elementText elementTextId="9486">
              <text>Vietnam War Era (1960-1975)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="9487">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="9461">
                <text>No Finer Food...Anywhere! Morrison's Cafeteria Facing Hemming Park</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="9462">
                <text>Sixties</text>
              </elementText>
              <elementText elementTextId="9463">
                <text>Fifties</text>
              </elementText>
              <elementText elementTextId="9464">
                <text>Forties</text>
              </elementText>
              <elementText elementTextId="9465">
                <text>Modern Civil Rights Era (1950-1970)</text>
              </elementText>
              <elementText elementTextId="9466">
                <text>The Cold War Era (1945-1990)</text>
              </elementText>
              <elementText elementTextId="9467">
                <text>1960s</text>
              </elementText>
              <elementText elementTextId="9468">
                <text>1950s</text>
              </elementText>
              <elementText elementTextId="9469">
                <text>1940s</text>
              </elementText>
              <elementText elementTextId="9470">
                <text>1930s</text>
              </elementText>
              <elementText elementTextId="9471">
                <text>Thirties</text>
              </elementText>
              <elementText elementTextId="9472">
                <text>Vietnam War Era (1960-1975)</text>
              </elementText>
              <elementText elementTextId="9473">
                <text>World War II (1939-1945)</text>
              </elementText>
              <elementText elementTextId="9474">
                <text>The Depression Era (1929-1940)</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="9475">
                <text>[1939-1961?]</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="9476">
                <text>Billboard Poster</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="9488">
                <text>Hartman Center for Sales, Advertising &amp; Marketing History, Duke University</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="9489">
                <text>African-American waiter carrying tray.</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="793" public="1" featured="0">
    <fileContainer>
      <file fileId="784">
        <src>https://raceandethnicity.org/files/original/21e5d3b8e21a381b0330b572475c064c.jpg</src>
        <authentication>d919aecec2af6a1388301a2004706c7d</authentication>
      </file>
    </fileContainer>
    <collection collectionId="20">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="35">
                  <text>Hartman Road 2.0</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="36">
                  <text>The Hartman Road 2.0 Collection is one of the collections that make up the holdings of the Hartman Center for Sales, Advertising &amp; Marketing History at Duke University. The collection is a database of over 27,000 images of outdoor advertising dating from the 1920s through the 1990s. Work must be sought from the Hartman Center at Duke University.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="9396">
              <text>Female</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="9397">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="57">
          <name>Organization</name>
          <description>Organization related to item</description>
          <elementTextContainer>
            <elementText elementTextId="9398">
              <text>More</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="9399">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="9400">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="9401">
              <text>Modern Civil Rights Era (1950-1970)</text>
            </elementText>
            <elementText elementTextId="9402">
              <text>Vietnam War Era (1960-1975)</text>
            </elementText>
            <elementText elementTextId="9403">
              <text>Late 20th Century (1976-1999)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="9404">
              <text>Cigarettes</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="9405">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="9388">
                <text>It's More you</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="9389">
                <text>Vietnam War Era (1960-1975)</text>
              </elementText>
              <elementText elementTextId="9390">
                <text>The Cold War Era (1945-1990)</text>
              </elementText>
              <elementText elementTextId="9391">
                <text>1970s</text>
              </elementText>
              <elementText elementTextId="9392">
                <text>Late 20th Century (1976-1999)</text>
              </elementText>
              <elementText elementTextId="9393">
                <text>Seventies</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="9394">
                <text>[1970s]</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="9395">
                <text>Billboard Poster</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="9406">
                <text>Hartman Center for Sales, Advertising &amp; Marketing History, Duke University</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="9407">
                <text>African American woman featured holding cigarette in hand.</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
</itemContainer>
