<?xml version="1.0" encoding="UTF-8"?>
<itemContainer xmlns="http://omeka.org/schemas/omeka-xml/v5" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://omeka.org/schemas/omeka-xml/v5 http://omeka.org/schemas/omeka-xml/v5/omeka-xml-5-0.xsd" uri="https://raceandethnicity.org/items/browse?advanced%5B0%5D%5Belement_id%5D=60&amp;advanced%5B0%5D%5Btype%5D=is+exactly&amp;advanced%5B0%5D%5Bterms%5D=Late+20th+Century+%281976-1999%29&amp;sort_field=Dublin+Core%2CTitle&amp;sort_dir=a&amp;output=omeka-xml" accessDate="2026-08-18T14:27:26+00:00">
  <miscellaneousContainer>
    <pagination>
      <pageNumber>1</pageNumber>
      <perPage>12</perPage>
      <totalResults>82</totalResults>
    </pagination>
  </miscellaneousContainer>
  <item itemId="414" public="1" featured="0">
    <fileContainer>
      <file fileId="406">
        <src>https://raceandethnicity.org/files/original/54654d249219da013c800a7c40e5c779.jpg</src>
        <authentication>6e84ee16e51eacbb2b50a3a53e6d180f</authentication>
      </file>
    </fileContainer>
    <collection collectionId="24">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="42">
                  <text>Goya Foods, Incorporated Collection</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="43">
                  <text>The Goya Foods, Inc. Collection, 1960-2000, Is one of the collections that make up the holdings of the Archives Center, National Museum of American History, Smithsonian Institution. Goya Foods is a popular food brand and company that dates back to 1936 as Unanue, Inc. The name was officially changed to Goya Foods, Inc. in 1961. We have selected examples of Goya Foods print and tv advertisements. Work must be sought from the Archives Center at NMAH.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="53">
          <name>Archive Location</name>
          <description>Physical location of the item</description>
          <elementTextContainer>
            <elementText elementTextId="3804">
              <text>&lt;p&gt;NMAH Archives Center Goya Foods, Incorporated Collection 0694 Series 2: United States Publicity Materials 1970-2000 Box 3, Folder 2 "'America needs all the oil it can get. I try to make sure we don't miss any.'" Advertisement for Gulf Oil Corporation with picture and quote of Grace Nunez, Senior Production Geologist, from p.2 of NBR's Hispanic Business Monthly magazine, Jan/Feb 1982.&lt;/p&gt;</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3811">
              <text>Female</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3812">
              <text>Middle-Aged Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="58">
          <name>Physical Setting</name>
          <description>Physical setting represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3813">
              <text>Outdoors</text>
            </elementText>
            <elementText elementTextId="3814">
              <text>Industrial</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3815">
              <text>Latinos/Latinas (Hispanics)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3816">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="3817">
              <text>Late 20th Century (1976-1999)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3818">
              <text>Oil</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="3819">
              <text>Latinos/Latinas (Hispanics)</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3803">
                <text>"America needs all the oil it can get. I try to make sure we don't miss any."</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="3805">
                <text>1980s</text>
              </elementText>
              <elementText elementTextId="3806">
                <text>Eighties</text>
              </elementText>
              <elementText elementTextId="3807">
                <text>Late 20th Century (1976-1999)</text>
              </elementText>
              <elementText elementTextId="3808">
                <text>The Cold War Era (1945-1990)</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3809">
                <text>1982</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3810">
                <text>Advertisement</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="3820">
                <text>Smithsonian-NMAH</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="49">
            <name>Subject</name>
            <description>The topic of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3821">
                <text>Patriotic</text>
              </elementText>
              <elementText elementTextId="3822">
                <text>Corporation</text>
              </elementText>
              <elementText elementTextId="3823">
                <text>Education</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3824">
                <text>&lt;p&gt;Woman holding a hard hat with her hand on the hood of a vehicle. &lt;/p&gt;</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="390" public="1" featured="0">
    <fileContainer>
      <file fileId="382">
        <src>https://raceandethnicity.org/files/original/1e7ec7f0e9b1c1f216bef93e1f74e979.jpg</src>
        <authentication>85ebfe773d706c6a1c624d38acaf4f4e</authentication>
      </file>
    </fileContainer>
    <collection collectionId="26">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="46">
                  <text>Caroline R. Jones Collection</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="47">
                  <text>The Caroline R. Jones Collection, ca. 1942-1996, is one of the collections that make up the holdings of the Archives Center, National Museum of American History, Smithsonian Institution. The bulk of the material was donated by Caroline Robinson Jones, who worked in advertising for over 25 years. In 1986, she opened her own advertising agency, Caroline Jones Associates. Many of the ads here are from her tenure as head of Caroline Jones Associates, as well as her work at Mingo-Jones. Work must be sought from the Archives Center at NMAH.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="52">
          <name>Image Text</name>
          <description>Any text transcribed from the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3407">
              <text>Doing it right doesn't just happen...</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="53">
          <name>Archive Location</name>
          <description>Physical location of the item</description>
          <elementTextContainer>
            <elementText elementTextId="3408">
              <text>&lt;p&gt;NMAH Archives Center Caroline R. Jones Papers 0552 Box 124 Print Ads: Disney, Anheuser-Busch, Kentucky Fried Chicken, Personality Kentucky Fried Chicken Ad with RayBarretto, "Doing it right doesn't just happen..." 1980s&lt;/p&gt;</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3412">
              <text>Male</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3414">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="58">
          <name>Physical Setting</name>
          <description>Physical setting represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3415">
              <text>Outdoors</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3416">
              <text>Latinos/Latinas (Hispanics)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3417">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="3418">
              <text>Late 20th Century (1976-1999)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3419">
              <text>Chicken</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="3420">
              <text>Latinos/Latinas (Hispanics)</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3406">
                <text>"Doing it right doesn't just happen..."</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="3409">
                <text>1980s</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3410">
                <text>c1988</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3411">
                <text>Advertisement</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="92">
            <name>Spatial Coverage</name>
            <description>Spatial characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="3413">
                <text>United States</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="3421">
                <text>Smithsonian-NMAH</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3422">
                <text>&lt;p&gt;Ray Barretto smiles while holding a piece of Kentucky Fried Chicken chicken.&lt;/p&gt;</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="396" public="1" featured="0">
    <fileContainer>
      <file fileId="388">
        <src>https://raceandethnicity.org/files/original/473c02b7897f62bfa0e52d0942ddef4e.jpg</src>
        <authentication>282bb42e3a7148be9bb4d65face10765</authentication>
      </file>
    </fileContainer>
    <collection collectionId="26">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="46">
                  <text>Caroline R. Jones Collection</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="47">
                  <text>The Caroline R. Jones Collection, ca. 1942-1996, is one of the collections that make up the holdings of the Archives Center, National Museum of American History, Smithsonian Institution. The bulk of the material was donated by Caroline Robinson Jones, who worked in advertising for over 25 years. In 1986, she opened her own advertising agency, Caroline Jones Associates. Many of the ads here are from her tenure as head of Caroline Jones Associates, as well as her work at Mingo-Jones. Work must be sought from the Archives Center at NMAH.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="53">
          <name>Archive Location</name>
          <description>Physical location of the item</description>
          <elementTextContainer>
            <elementText elementTextId="3505">
              <text>&lt;p&gt;NMAH Archives Center Caroline R. Jones Papers 0552 Box 35 Various Ads - Mingo Jones Goodyear ad in Spanish featuring a man opening the door to a car&lt;/p&gt;</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3509">
              <text>Mixed-Gender group</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3510">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="58">
          <name>Physical Setting</name>
          <description>Physical setting represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3511">
              <text>Outdoors</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3512">
              <text>Latinos/Latinas (Hispanics)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3513">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="3514">
              <text>Late 20th Century (1976-1999)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3515">
              <text>Tires</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="3516">
              <text>Latinos/Latinas (Hispanics)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="52">
          <name>Image Text</name>
          <description>Any text transcribed from the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3521">
              <text>I am driving with number one.</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3504">
                <text>"Estoy manejando con la numero uno."</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="3506">
                <text>1980s</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3507">
                <text>c1985</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3508">
                <text>Film - Color</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="3517">
                <text>Smithsonian-NMAH</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="49">
            <name>Subject</name>
            <description>The topic of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3518">
                <text>Courtship</text>
              </elementText>
              <elementText elementTextId="3519">
                <text>Marriage</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3520">
                <text>&lt;p&gt;Spanish language ad featuring Latino couple getting into their car in front of their home.&lt;/p&gt;</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="393" public="1" featured="0">
    <fileContainer>
      <file fileId="385">
        <src>https://raceandethnicity.org/files/original/63d852f688b39320944e365053f5dcda.jpg</src>
        <authentication>60e64b5d53d008c693466360bf4d3233</authentication>
      </file>
    </fileContainer>
    <collection collectionId="26">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="46">
                  <text>Caroline R. Jones Collection</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="47">
                  <text>The Caroline R. Jones Collection, ca. 1942-1996, is one of the collections that make up the holdings of the Archives Center, National Museum of American History, Smithsonian Institution. The bulk of the material was donated by Caroline Robinson Jones, who worked in advertising for over 25 years. In 1986, she opened her own advertising agency, Caroline Jones Associates. Many of the ads here are from her tenure as head of Caroline Jones Associates, as well as her work at Mingo-Jones. Work must be sought from the Archives Center at NMAH.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="52">
          <name>Image Text</name>
          <description>Any text transcribed from the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3460">
              <text>"Flash, Dash, Classic splash."</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="53">
          <name>Archive Location</name>
          <description>Physical location of the item</description>
          <elementTextContainer>
            <elementText elementTextId="3461">
              <text>&lt;p&gt;NMAH Archives Center Caroline R. Jones Papers 0552 Box 37 Anheuser Busch music/newsclippings Ad for Chevas Regal with Herbie Hancock, in "Excel" magazine Spring 1991&lt;/p&gt;</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3466">
              <text>Male</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3467">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="58">
          <name>Physical Setting</name>
          <description>Physical setting represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3468">
              <text>Indoors</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3469">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3470">
              <text>Turn of the 21st Century (1990-2010)</text>
            </elementText>
            <elementText elementTextId="3471">
              <text>Late 20th Century (1976-1999)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3472">
              <text>Alcohol</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="3473">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3459">
                <text>"Flash. Dash. Classic splash."</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="3462">
                <text>Nineties</text>
              </elementText>
              <elementText elementTextId="3463">
                <text>1990s</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3464">
                <text>1991</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3465">
                <text>Film - Color</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="3474">
                <text>Smithsonian-NMAH</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3475">
                <text>&lt;p&gt;Herbie Hancock sits while holding a glass of Chivas Regal.&lt;/p&gt;</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="389" public="1" featured="0">
    <fileContainer>
      <file fileId="381">
        <src>https://raceandethnicity.org/files/original/0753704ecb7314d3128201dfb8c2dd19.jpg</src>
        <authentication>4b85cc9643b378137cc5c240cf8cd592</authentication>
      </file>
    </fileContainer>
    <collection collectionId="26">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="46">
                  <text>Caroline R. Jones Collection</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="47">
                  <text>The Caroline R. Jones Collection, ca. 1942-1996, is one of the collections that make up the holdings of the Archives Center, National Museum of American History, Smithsonian Institution. The bulk of the material was donated by Caroline Robinson Jones, who worked in advertising for over 25 years. In 1986, she opened her own advertising agency, Caroline Jones Associates. Many of the ads here are from her tenure as head of Caroline Jones Associates, as well as her work at Mingo-Jones. Work must be sought from the Archives Center at NMAH.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="53">
          <name>Archive Location</name>
          <description>Physical location of the item</description>
          <elementTextContainer>
            <elementText elementTextId="3391">
              <text>&lt;p&gt;NMAH Archives Center Caroline R. Jones Papers 0552 Box 124 Print Ads: Disney, Anheuser-Busch, Kentucky Fried Chicken, Personality Disney Ad with Mary Hatwood Fturell and Disney characters at Christmas, 1984&lt;/p&gt;</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3395">
              <text>Mixed-Gender group</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="58">
          <name>Physical Setting</name>
          <description>Physical setting represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3396">
              <text>Home</text>
            </elementText>
            <elementText elementTextId="3397">
              <text>Outdoors</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3398">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3399">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="3400">
              <text>Late 20th Century (1976-1999)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3401">
              <text>Travel</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="3402">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3390">
                <text>"Guess who's coming for Christmas"</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="3392">
                <text>1980s</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3393">
                <text>1984</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3394">
                <text>Film - Color</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="3403">
                <text>Smithsonian-NMAH</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="49">
            <name>Subject</name>
            <description>The topic of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3404">
                <text>Theme Parks</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3405">
                <text>&lt;p&gt;Mary Hatwood Futrell, former president of the National Education Association, invites Disney characters into her home for Christmas.&lt;/p&gt;</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="386" public="1" featured="0">
    <fileContainer>
      <file fileId="378">
        <src>https://raceandethnicity.org/files/original/c7aabf29164ab3282e205412705828da.jpg</src>
        <authentication>5ab2a69bb5200946f5b8a9a7a219c847</authentication>
      </file>
    </fileContainer>
    <collection collectionId="26">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="46">
                  <text>Caroline R. Jones Collection</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="47">
                  <text>The Caroline R. Jones Collection, ca. 1942-1996, is one of the collections that make up the holdings of the Archives Center, National Museum of American History, Smithsonian Institution. The bulk of the material was donated by Caroline Robinson Jones, who worked in advertising for over 25 years. In 1986, she opened her own advertising agency, Caroline Jones Associates. Many of the ads here are from her tenure as head of Caroline Jones Associates, as well as her work at Mingo-Jones. Work must be sought from the Archives Center at NMAH.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="53">
          <name>Archive Location</name>
          <description>Physical location of the item</description>
          <elementTextContainer>
            <elementText elementTextId="3332">
              <text>&lt;p&gt;NMAH Archives Center Caroline R. Jones Papers 0552 Box 37 Anheuser Busch music/newsclippings Ad for General Motors featuring African American boy in "Limelight" 1991 pg. 13&lt;/p&gt;</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3337">
              <text>Male</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3338">
              <text>Child</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="58">
          <name>Physical Setting</name>
          <description>Physical setting represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3339">
              <text>Indoors</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3340">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3341">
              <text>Late 20th Century (1976-1999)</text>
            </elementText>
            <elementText elementTextId="3342">
              <text>Turn of the 21st Century (1990-2010)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3343">
              <text>Automobile</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="3344">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3331">
                <text>"Someday I'll Reinvent the Wheel"</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="3333">
                <text>Nineties</text>
              </elementText>
              <elementText elementTextId="3334">
                <text>1990s</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3335">
                <text>1991</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3336">
                <text>Film - BW</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="3345">
                <text>Smithsonian-NMAH</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="49">
            <name>Subject</name>
            <description>The topic of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3346">
                <text>Children</text>
              </elementText>
              <elementText elementTextId="3347">
                <text>Corporation</text>
              </elementText>
              <elementText elementTextId="3348">
                <text>Education</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3349">
                <text>&lt;p&gt;Photograph of African American boy drawing.&lt;/p&gt;</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="679" public="1" featured="0">
    <fileContainer>
      <file fileId="671">
        <src>https://raceandethnicity.org/files/original/0064d9d36551e12ccf69b3f70b7ba7a7.jpg</src>
        <authentication>8f44ea184ce7667587f9710119448f02</authentication>
      </file>
    </fileContainer>
    <collection collectionId="21">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="37">
                  <text>Hartman Manuscript Collection</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="57">
          <name>Organization</name>
          <description>Organization related to item</description>
          <elementTextContainer>
            <elementText elementTextId="8245">
              <text>Freddie Mac</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="8246">
              <text>Asian American</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="8247">
              <text>Late 20th Century (1976-1999)</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="8242">
                <text>5,000 Years of Tradition</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="8243">
                <text>1989</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="8244">
                <text>Magazine ad</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="8248">
                <text>This black and white ad for Freddie Mac shows a Asian American male standing on a busy corner in L.A.'s Chinatown district with a bank, a dragon and other Asian Americans behind him. The text suggests that Freddie Mac was the only mortgage company "sensitive to Asian culture."</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="366" public="1" featured="0">
    <fileContainer>
      <file fileId="358">
        <src>https://raceandethnicity.org/files/original/e103ef649c0e4ca07c3abf204efa773e.jpg</src>
        <authentication>72d8abad40649d21028a42bb32a59e9a</authentication>
      </file>
    </fileContainer>
    <collection collectionId="30">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="52">
                  <text>Ayer Collection</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="53">
                  <text>N.W. Ayer Advertising Agency Records, 1849-1851; 1869-1996 is one of the collections that make up the holdings of the Archives Center, National Museum of American History, Smithsonian Institution. N.W. Ayer is one of the oldest and largest advertising agencies in the U.S. We have selected a sample of images from the large collection of more than 400,000 proofs of advertisements. Work must be sought from the Archives Center at NMAH.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="52">
          <name>Image Text</name>
          <description>Any text transcribed from the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="2986">
              <text>Reach out. Reach out and touch someone.</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="53">
          <name>Archive Location</name>
          <description>Physical location of the item</description>
          <elementTextContainer>
            <elementText elementTextId="2987">
              <text>&lt;p&gt;NMAH Archive Center N. W. Ayer Advertising Agency Collection Collection#59 Series#4 Box# Folder#last&lt;/p&gt;</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="2994">
              <text>Mixed-Gender group</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="2995">
              <text>Multi-Aged Group</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="2996">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="2997">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="2998">
              <text>Late 20th Century (1976-1999)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="2999">
              <text>Telephone</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="3000">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="2985">
                <text>African American children and female- Bell System</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="2988">
                <text>1970s</text>
              </elementText>
              <elementText elementTextId="2989">
                <text>Seventies</text>
              </elementText>
              <elementText elementTextId="2990">
                <text>Late 20th Century (1976-1999)</text>
              </elementText>
              <elementText elementTextId="2991">
                <text>The Cold War Era (1945-1990)</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="2992">
                <text>c1979</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="2993">
                <text>Advertisement</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="3001">
                <text>Smithsonian-NMAH</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="49">
            <name>Subject</name>
            <description>The topic of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3002">
                <text>Family Life</text>
              </elementText>
              <elementText elementTextId="3003">
                <text>Children</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3004">
                <text>&lt;p&gt;Color photograph of African American male child holding a telephone receiver to his ear with smaller inset of an African American adult female and an African American male child holding a telephone receiver to his ear.&lt;/p&gt;</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="1221" public="1" featured="0">
    <fileContainer>
      <file fileId="1210">
        <src>https://raceandethnicity.org/files/original/eb3354f5b4a6b085ec007c132c4ddbde.jpg</src>
        <authentication>a6fa4b93bcffa0fc8af680bf219e8eef</authentication>
      </file>
    </fileContainer>
    <collection collectionId="7">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="12">
                  <text>Uniworld</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="13">
                  <text>The Uniworld Group, Inc., is an award-winning multicultural ad agency headquartered in New York. Founded by Byron Lewis in 1969, it is considered the longest-standing agency owned by people of color in the U.S. Its clients have included Lincoln-Mercury, Colgate-Palmolive, The Home Depot, Time Warner Cable and the U.S. Marine Corps. The advertisements are part of private collections and work must be sought from Uniworld.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="13130">
              <text>Female</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="13131">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="13132">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="13133">
              <text>Late 20th Century (1976-1999)</text>
            </elementText>
            <elementText elementTextId="13134">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="13124">
                <text>African American woman in close-up shot wearing Avon mascara, eye shadow and nail polish</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="13125">
                <text>The Cold War Era (1945-1990)</text>
              </elementText>
              <elementText elementTextId="13126">
                <text>Late 20th Century (1976-1999)</text>
              </elementText>
              <elementText elementTextId="13127">
                <text>Eighties</text>
              </elementText>
              <elementText elementTextId="13128">
                <text>1980s</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="13129">
                <text>1988</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="13135">
                <text>African American woman in close-up shot wearing Avon mascara, eye shadow and nail polish</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="1217" public="1" featured="0">
    <fileContainer>
      <file fileId="1206">
        <src>https://raceandethnicity.org/files/original/9db4db7bfdf7fa822e5e8159831ee4b3.jpg</src>
        <authentication>4b3482d7699ca50932f2062eca9ffada</authentication>
      </file>
    </fileContainer>
    <collection collectionId="7">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="12">
                  <text>Uniworld</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="13">
                  <text>The Uniworld Group, Inc., is an award-winning multicultural ad agency headquartered in New York. Founded by Byron Lewis in 1969, it is considered the longest-standing agency owned by people of color in the U.S. Its clients have included Lincoln-Mercury, Colgate-Palmolive, The Home Depot, Time Warner Cable and the U.S. Marine Corps. The advertisements are part of private collections and work must be sought from Uniworld.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="13068">
              <text>Female</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="13069">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="13070">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="13071">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="13072">
              <text>Late 20th Century (1976-1999)</text>
            </elementText>
            <elementText elementTextId="13073">
              <text>Turn of the 21st Century (1990-2010)</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="13061">
                <text>African American woman in silk dress &amp; robe models her “Ambi” skin</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="13062">
                <text>The Cold War Era (1945-1990)</text>
              </elementText>
              <elementText elementTextId="13063">
                <text>Nineties</text>
              </elementText>
              <elementText elementTextId="13064">
                <text>1990s</text>
              </elementText>
              <elementText elementTextId="13065">
                <text>Late 20th Century (1976-1999)</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="13066">
                <text>Circa 1990-2000</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="13067">
                <text>Advertisement</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="13074">
                <text>African American woman in silk dress &amp;amp; robe models her “Ambi” skin</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="398" public="1" featured="0">
    <fileContainer>
      <file fileId="390">
        <src>https://raceandethnicity.org/files/original/7cc8bbd63fb97b8a3fcac9df8675095d.jpg</src>
        <authentication>a769270960b17508ce979dd6506b9cb8</authentication>
      </file>
    </fileContainer>
    <collection collectionId="26">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="46">
                  <text>Caroline R. Jones Collection</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="47">
                  <text>The Caroline R. Jones Collection, ca. 1942-1996, is one of the collections that make up the holdings of the Archives Center, National Museum of American History, Smithsonian Institution. The bulk of the material was donated by Caroline Robinson Jones, who worked in advertising for over 25 years. In 1986, she opened her own advertising agency, Caroline Jones Associates. Many of the ads here are from her tenure as head of Caroline Jones Associates, as well as her work at Mingo-Jones. Work must be sought from the Archives Center at NMAH.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="53">
          <name>Archive Location</name>
          <description>Physical location of the item</description>
          <elementTextContainer>
            <elementText elementTextId="3539">
              <text>&lt;p&gt;NMAH Archives Center Caroline R. Jones Papers 0552 Box 35 Various Ads - Mingo Jones Anacin Ad in Spanish featuring a schoolteacher comparing Anacin to other pain killers, 1984&lt;/p&gt;</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3543">
              <text>Female</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3544">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="58">
          <name>Physical Setting</name>
          <description>Physical setting represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3545">
              <text>Outdoors</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3546">
              <text>Latinos/Latinas (Hispanics)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3547">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="3548">
              <text>Late 20th Century (1976-1999)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3549">
              <text>Painkiller</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="3550">
              <text>Latinos/Latinas (Hispanics)</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3538">
                <text>Anacin Teacher</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="3540">
                <text>1980s</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3541">
                <text>c1984</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3542">
                <text>Film - BW</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="3551">
                <text>Smithsonian-NMAH</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="49">
            <name>Subject</name>
            <description>The topic of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3552">
                <text>Medical</text>
              </elementText>
              <elementText elementTextId="3553">
                <text>Courtship</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3554">
                <text>&lt;p&gt;Bilingual ad featuring Latina schoolteacher.&lt;/p&gt;</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="397" public="1" featured="0">
    <fileContainer>
      <file fileId="389">
        <src>https://raceandethnicity.org/files/original/c88dd7305fe6a4dfc5564e906ef2878a.jpg</src>
        <authentication>dad811db90da723a76c030a0c647307a</authentication>
      </file>
    </fileContainer>
    <collection collectionId="26">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="46">
                  <text>Caroline R. Jones Collection</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="47">
                  <text>The Caroline R. Jones Collection, ca. 1942-1996, is one of the collections that make up the holdings of the Archives Center, National Museum of American History, Smithsonian Institution. The bulk of the material was donated by Caroline Robinson Jones, who worked in advertising for over 25 years. In 1986, she opened her own advertising agency, Caroline Jones Associates. Many of the ads here are from her tenure as head of Caroline Jones Associates, as well as her work at Mingo-Jones. Work must be sought from the Archives Center at NMAH.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3526">
              <text>Male</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3527">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="58">
          <name>Physical Setting</name>
          <description>Physical setting represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3528">
              <text>Outdoors</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3529">
              <text>Latinos/Latinas (Hispanics)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3530">
              <text>Late 20th Century (1976-1999)</text>
            </elementText>
            <elementText elementTextId="3531">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3532">
              <text>Painkiller</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="3533">
              <text>Latinos/Latinas (Hispanics)</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3522">
                <text>Anacin Workman</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="3523">
                <text>1980s</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3524">
                <text>c1986</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3525">
                <text>Film - BW</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="3534">
                <text>Smithsonian-NMAH</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="49">
            <name>Subject</name>
            <description>The topic of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3535">
                <text>Courtship</text>
              </elementText>
              <elementText elementTextId="3536">
                <text>Medical</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3537">
                <text>&lt;p&gt;Bilingual ad featuring Latino male construction worker.&lt;/p&gt;</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
</itemContainer>
