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                  <text>Hartman Road 2.0</text>
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                  <text>The Hartman Road 2.0 Collection is one of the collections that make up the holdings of the Hartman Center for Sales, Advertising &amp; Marketing History at Duke University. The collection is a database of over 27,000 images of outdoor advertising dating from the 1920s through the 1990s. Work must be sought from the Hartman Center at Duke University.</text>
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              <text>Taco Bell &amp; Pepsi-Cola</text>
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                <text>Fine Mexican Food! Great with Pepsi-Cola cold!</text>
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                <text>A group of people running into Taco Bell and a European American family enjoying a Pepsi-Cola.</text>
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                  <text>Caroline R. Jones Collection</text>
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                  <text>The Caroline R. Jones Collection, ca. 1942-1996, is one of the collections that make up the holdings of the Archives Center, National Museum of American History, Smithsonian Institution. The bulk of the material was donated by Caroline Robinson Jones, who worked in advertising for over 25 years. In 1986, she opened her own advertising agency, Caroline Jones Associates. Many of the ads here are from her tenure as head of Caroline Jones Associates, as well as her work at Mingo-Jones. Work must be sought from the Archives Center at NMAH.</text>
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              <text>&lt;p&gt;NMAH Archives Center Caroline R. Jones Papers 0552 Box 35 Various Ads - Mingo Jones Goodyear ad in Spanish titled "Baseball" Commercial - Tires&lt;/p&gt;</text>
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              <text>Latinos/Latinas (Hispanics)</text>
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            <name>Title</name>
            <description>A name given to the resource</description>
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                <text>Goodyear "Baseball" Commercial--Tires</text>
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            <description>Temporal characteristics of the resource.</description>
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                <text>1980s</text>
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                <text>c1985</text>
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                <text>Advertisement</text>
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                <text>Smithsonian-NMAH</text>
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                <text>&lt;p&gt;Bilingual ad in which a Latino dad and son play baseball together.&lt;/p&gt;</text>
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                  <text>The Hartman Road 2.0 Collection is one of the collections that make up the holdings of the Hartman Center for Sales, Advertising &amp; Marketing History at Duke University. The collection is a database of over 27,000 images of outdoor advertising dating from the 1920s through the 1990s. Work must be sought from the Hartman Center at Duke University.</text>
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              <text>Chevrolet</text>
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          <description>Primary time periods advertisement is related to</description>
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          <name>Product</name>
          <description>Product represented in the advertisement</description>
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              <text>Automobile</text>
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          <description>Race and Ethnic Markers represented in the advertisment</description>
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              <text>European Americans</text>
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            <name>Title</name>
            <description>A name given to the resource</description>
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                <text>Have high hopes, America! Jan. 17 New Chevrolet 1937</text>
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            <description>Temporal characteristics of the resource.</description>
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                <text>Billboard Poster</text>
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            <description>A related resource from which the described resource is derived</description>
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                <text>Hartman Center for Sales, Advertising &amp; Marketing History, Duke University</text>
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                <text>European American family gathered as if posing for a picture.</text>
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                  <text>The Ad*Access Collection is one of the collections that make up the holdings of the Hartman Center for Sales, Advertising &amp; Marketing History at Duke University. The collection is a database of U.S. (and Canadian) advertisements from 1911-1955 focusing on five product categories: beauty &amp; hygiene, radio, television, transportation and World War II propaganda. Work must be sought from the Hartman Center at Duke University.</text>
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              <text>Proctor &amp; Gamble</text>
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              <text>Soap</text>
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            <description>A name given to the resource</description>
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                <text>How much BEAUTY in beauty promises?</text>
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          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
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    <fileContainer>
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        <src>https://raceandethnicity.org/files/original/7b1cd723de4a607b1a66d17fa044acbd.mp4</src>
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          <elementSet elementSetId="1">
            <name>Dublin Core</name>
            <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
            <elementContainer>
              <element elementId="50">
                <name>Title</name>
                <description>A name given to the resource</description>
                <elementTextContainer>
                  <elementText elementTextId="15473">
                    <text>Mastercard</text>
                  </elementText>
                </elementTextContainer>
              </element>
            </elementContainer>
          </elementSet>
        </elementSetContainer>
      </file>
    </fileContainer>
    <collection collectionId="8">
      <elementSetContainer>
        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="14">
                  <text>The Vidal Partnership</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="15">
                  <text>The Vidal Partnership, Inc. (TVP) was founded by Beatriz Ferrer-Vidal in 1999. It is a New York-based agency that specializes in advertising to the growing Hispanic demographic. TVP's clients include Remy Martin and Heineken. For Heineken, TVP created a Keep it Legendary campaign that has won numerous awards. The advertisements are part of private collections and work must be sought from TVP.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="15398">
              <text>Mixed-Gender group</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="15399">
              <text>Multi-Aged Group</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="58">
          <name>Physical Setting</name>
          <description>Physical setting represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="15400">
              <text>Home</text>
            </elementText>
            <elementText elementTextId="15401">
              <text>Indoors</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="15402">
              <text>European Americans</text>
            </elementText>
            <elementText elementTextId="15403">
              <text>Latinos/Latinas (Hispanics)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="15404">
              <text>21st Century (2000-today)</text>
            </elementText>
            <elementText elementTextId="15405">
              <text>Turn of the 21st Century (1990-2010)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="15406">
              <text>Credit Cards</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="15407">
              <text>Latinos/Latinas (Hispanics)</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="15396">
                <text>Mastercard</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="15397">
                <text>2004</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="49">
            <name>Subject</name>
            <description>The topic of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="15408">
                <text>Medical</text>
              </elementText>
              <elementText elementTextId="15409">
                <text>Family Life</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="15410">
                <text>&lt;p&gt;Female in bed with male and female adults standing over her.&lt;/p&gt;</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="391" public="1" featured="0">
    <fileContainer>
      <file fileId="383">
        <src>https://raceandethnicity.org/files/original/09e013439747b7c3570a785410687cc3.jpg</src>
        <authentication>74a31d569ae67cfc17d1988df9ef2f0b</authentication>
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        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="46">
                  <text>Caroline R. Jones Collection</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="47">
                  <text>The Caroline R. Jones Collection, ca. 1942-1996, is one of the collections that make up the holdings of the Archives Center, National Museum of American History, Smithsonian Institution. The bulk of the material was donated by Caroline Robinson Jones, who worked in advertising for over 25 years. In 1986, she opened her own advertising agency, Caroline Jones Associates. Many of the ads here are from her tenure as head of Caroline Jones Associates, as well as her work at Mingo-Jones. Work must be sought from the Archives Center at NMAH.</text>
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              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="53">
          <name>Archive Location</name>
          <description>Physical location of the item</description>
          <elementTextContainer>
            <elementText elementTextId="3424">
              <text>&lt;p&gt;NMAH Archives Center Caroline R. Jones Papers 0552 Box 124 Print Ads: Disney, Anheuser-Busch, Kentucky Fried Chicken, Personality Anheuser-Busch Ad, entitled "Being Black in America: A Real Picture" with photograph by John Pinderhughes, "My buddy...my dad", ND&lt;/p&gt;</text>
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          </elementTextContainer>
        </element>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3428">
              <text>Male</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3430">
              <text>Teenager</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="58">
          <name>Physical Setting</name>
          <description>Physical setting represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3431">
              <text>Outdoors</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3432">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="3433">
              <text>Late 20th Century (1976-1999)</text>
            </elementText>
            <elementText elementTextId="3434">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="61">
          <name>Product</name>
          <description>Product represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="3435">
              <text>Beer</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="3436">
              <text>African Americans</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3423">
                <text>My buddy...my dad</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="3425">
                <text>1980s</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3426">
                <text>1985</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3427">
                <text>Film - BW</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="92">
            <name>Spatial Coverage</name>
            <description>Spatial characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="3429">
                <text>United States</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="3437">
                <text>Smithsonian-NMAH</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="49">
            <name>Subject</name>
            <description>The topic of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3438">
                <text>Family Life</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="3439">
                <text>&lt;p&gt;An African American father and son bond in an Anheuser-Busch Companies ad.&lt;/p&gt;</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="1338" public="1" featured="0">
    <fileContainer>
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        <src>https://raceandethnicity.org/files/original/a910d690cefec2b97d774026a1e7b462.jpg</src>
        <authentication>93d609a1c2fd502c063dddbee4ec0478</authentication>
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        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="8">
                  <text>Warshaw Collection</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="9">
                  <text>The Warshaw Collection of Business Americana, ca. 1742-1977, is one of the collections that make up the holdings of theArchives Center, National Museum of American History, Smithsonian Institution. It is one of the largest advertising ephemera collections in the U.S. The images we have selected are a sample of the more than 1 million items in the collection. Work must be sought from the Archives Center at NMAH.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="52">
          <name>Image Text</name>
          <description>Any text transcribed from the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="14945">
              <text>Ah Rachel I wud'nt sthay in dot vouter / I dink I go out and look on de vouter.</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="53">
          <name>Archive Location</name>
          <description>Physical location of the item</description>
          <elementTextContainer>
            <elementText elementTextId="14946">
              <text>&lt;p&gt;NMAH Archives Center Warshaw Collection of Business Americana 0060 Series: Jews Box 2 Folder: Cards "Ah Rachel I wud'nt sthay in dot vouter / I dink I go out and look on de vouter." Card with caricature of New York Jewish family swimming in water. Signed "Tobin n.y."&lt;/p&gt;</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="14948">
              <text>Mixed-Gender group</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="14949">
              <text>Middle-Aged Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="58">
          <name>Physical Setting</name>
          <description>Physical setting represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="14950">
              <text>Outdoors</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="14951">
              <text>American Jews</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="14952">
              <text>Filipino Americans</text>
            </elementText>
            <elementText elementTextId="14953">
              <text>American Jews</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="14944">
                <text>New York Jewish Family Caricature Postcard</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="14947">
                <text>Caricature</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="14954">
                <text>Smithsonian-NMAH</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="49">
            <name>Subject</name>
            <description>The topic of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="14955">
                <text>Children</text>
              </elementText>
              <elementText elementTextId="14956">
                <text>Family Life</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="14957">
                <text>&lt;p&gt;Card with caricature of New York Jewish family swimming in water.&lt;/p&gt;</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
  <item itemId="477" public="1" featured="0">
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        <elementSet elementSetId="1">
          <name>Dublin Core</name>
          <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
          <elementContainer>
            <element elementId="50">
              <name>Title</name>
              <description>A name given to the resource</description>
              <elementTextContainer>
                <elementText elementTextId="40">
                  <text>Hartman Center - Ad*Access Collection</text>
                </elementText>
              </elementTextContainer>
            </element>
            <element elementId="41">
              <name>Description</name>
              <description>An account of the resource</description>
              <elementTextContainer>
                <elementText elementTextId="41">
                  <text>The Ad*Access Collection is one of the collections that make up the holdings of the Hartman Center for Sales, Advertising &amp; Marketing History at Duke University. The collection is a database of U.S. (and Canadian) advertisements from 1911-1955 focusing on five product categories: beauty &amp; hygiene, radio, television, transportation and World War II propaganda. Work must be sought from the Hartman Center at Duke University.</text>
                </elementText>
              </elementTextContainer>
            </element>
          </elementContainer>
        </elementSet>
      </elementSetContainer>
    </collection>
    <itemType itemTypeId="18">
      <name>Advertisement</name>
      <description/>
      <elementContainer>
        <element elementId="54">
          <name>Gender</name>
          <description>Gender represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="4932">
              <text>Male</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="56">
          <name>Life Phase</name>
          <description>Life phase represented in the advertisement</description>
          <elementTextContainer>
            <elementText elementTextId="4937">
              <text>Adult</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="57">
          <name>Organization</name>
          <description>Organization related to item</description>
          <elementTextContainer>
            <elementText elementTextId="4938">
              <text>Santa Fe Railway</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="59">
          <name>Primary Groups</name>
          <description>Primary groups advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="4939">
              <text>Native Americans (American Indians)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="60">
          <name>Primary Time Periods</name>
          <description>Primary time periods advertisement is related to</description>
          <elementTextContainer>
            <elementText elementTextId="4940">
              <text>Cold War Era (1945-1990)</text>
            </elementText>
            <elementText elementTextId="4941">
              <text>Modern Civil Rights Era (1950-1970)</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="62">
          <name>Race and Ethnic Markers</name>
          <description>Race and Ethnic Markers represented in the advertisment</description>
          <elementTextContainer>
            <elementText elementTextId="4942">
              <text>Native Americans (American Indians)</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </itemType>
    <elementSetContainer>
      <elementSet elementSetId="1">
        <name>Dublin Core</name>
        <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
        <elementContainer>
          <element elementId="50">
            <name>Title</name>
            <description>A name given to the resource</description>
            <elementTextContainer>
              <elementText elementTextId="4925">
                <text>Now on Super Chief and El Capitan...Indian Guides across New Mexico</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="93">
            <name>Temporal Coverage</name>
            <description>Temporal characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="4926">
                <text>1950s</text>
              </elementText>
              <elementText elementTextId="4927">
                <text>Fifties</text>
              </elementText>
              <elementText elementTextId="4928">
                <text>Modern Civil Rights Era (1950-1970)</text>
              </elementText>
              <elementText elementTextId="4929">
                <text>The Cold War Era (1945-1990)</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="40">
            <name>Date</name>
            <description>A point or period of time associated with an event in the lifecycle of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="4930">
                <text>1954</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="42">
            <name>Format</name>
            <description>The file format, physical medium, or dimensions of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="4931">
                <text>Drawings</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="92">
            <name>Spatial Coverage</name>
            <description>Spatial characteristics of the resource.</description>
            <elementTextContainer>
              <elementText elementTextId="4933">
                <text>Indian Country</text>
              </elementText>
              <elementText elementTextId="4934">
                <text>Southwest</text>
              </elementText>
              <elementText elementTextId="4935">
                <text>California</text>
              </elementText>
              <elementText elementTextId="4936">
                <text>New England</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="48">
            <name>Source</name>
            <description>A related resource from which the described resource is derived</description>
            <elementTextContainer>
              <elementText elementTextId="4943">
                <text>Hartman Center for Sales, Advertising &amp; Marketing History, Duke University</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="49">
            <name>Subject</name>
            <description>The topic of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="4944">
                <text>Family Life</text>
              </elementText>
            </elementTextContainer>
          </element>
          <element elementId="41">
            <name>Description</name>
            <description>An account of the resource</description>
            <elementTextContainer>
              <elementText elementTextId="4945">
                <text>&lt;p&gt;Drawing of three male Pueblo Indians who serve as guides of the New Mexico leg for European American passengers  of the Sante Fe train to California.&lt;/p&gt;</text>
              </elementText>
            </elementTextContainer>
          </element>
        </elementContainer>
      </elementSet>
    </elementSetContainer>
  </item>
</itemContainer>
